Inside the TD SYNNEX Microsoft CSP Team – Sabrina Gosney

"In this session, I talk through Microsoft co-op funding and how partners can plan, use and claim the marketing funding they earn through Microsoft incentives. We cover the key points partners need to understand when managing their co-op funding, including:

• How co-op funding forms part of the Microsoft incentives partners earn
• Understanding the split between monthly rebates and funds held for co-op activity
• Planning suitable activities such as customer events, webinars, digital campaigns and internal training
• Using co-op towards eligible funded head activity
• Matching each activity to the relevant co-op guidance
• Understanding the proof of execution required for different claims
• Capturing screenshots and supporting evidence within the correct activity period
• Keeping track of claim deadlines and avoiding unused funding being lost

I also explain how I can support partners with co-op planning, understanding their available funds and working through their first claim. This is a great episode if you have co-op funding available but are unsure where to find it, how to spend it or what evidence is needed for a successful claim. I hope you find the session useful, with more to come in the series."